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Fedt med Nike. De er nævnt som favoritter flere gange.
Y. N. W. A. - #JFT97
Adidas laver langt federe trøjer end Nike, men jeg er ligeglad hvordan det ser ud, hvis bare de betaler kassen.
OB / Liverpool / Bayern siden start 80erne
Skøn læsning med Klopp ! :)




Der er gået jura i den :)

Fra James Pearce :

The battle to be Liverpool’s kit supplier is heading for London’s High Court as New Balance fight to retain the lucrative contract.

Rival sportswear giant Nike looked set to be announced as the club’s new partner from the start of next season after agreeing a bumper deal with the European champions, understood to be worth around £70 million per season — a £25 million per season increase on the current arrangement and comfortably the biggest in the club’s history.

However, The Athletic can exclusively reveal that New Balance are desperately trying to stop Liverpool from cutting their ties and linking up with Nike instead.

The current suppliers are adamant that they have triggered their right to match Nike’s offer and should therefore be granted a contract extension with the Premier League leaders beyond May 2020. But Liverpool insist that is not the case and, as a result, New Balance have filed the dispute at the High Court.

A Liverpool spokesman said: “We can confirm that our kit supplier, New Balance, has commenced a legal dispute against the club. We will not be making any further comment during these legal proceedings.”

Written into the current deal with New Balance was a ‘matching clause’ which meant that Liverpool were legally obliged to inform them of Nike’s bumper bid and give them the chance to offer the same.

Having initially looked like they would be priced out of the race, The Athletic understands that New Balance then declared that they would stump up the cash — a sign of how determined the Boston-based company is to keep on board the biggest club in their sponsorship portfolio.

Liverpool responded by informing New Balance that their improved bid still didn’t measure up to their rival because they can’t offer the same kind of global distribution network that Nike possesses. The Anfield hierarchy favour going with Nike as they will provide them with a greater presence in key markets across the world.

Documents show that New Balance filed the case at the commercial court of the High Court on September 10. A statement from the company to The Athletic read: “New Balance is proud to be the official kit sponsor of Liverpool Football Club. Since 2011, when we entered into a record breaking sponsorship with the club, we have delivered two of the biggest selling home kits for Liverpool fans and we continue to match the ambition and achievements of the club as it grows from strength to strength.

“As a long standing and committed sponsor, we are keen to continue our strong partnership with Liverpool Football Club and renew our agreement in 2020. In line with our current contract, we have matched the offer made by Nike.

“As part of the contract renewal process, LFC has called into question elements of the agreement and as such we are asking the courts for clarity on this case. Both we and the club are keen to resolve any contractual challenges as quickly as possible and have agreed to an expedited process in the courts.

“New Balance is eager and confident to maintain its sponsorship of Liverpool Football Club and we look forward to continuing our record of success as LFC’s playing kit provider.”

Liverpool managing director Billy Hogan has led the pursuit of a new kit deal over the course of 2019 with the team’s continued resurgence on the field both domestically and in Europe strengthening his hand in negotiations. An announcement had been expected by the end of September but it now appears certain to drag on.

Daniel Geey, football lawyer at Sheridans, told The Athletic: “These matching clauses are common, whether it’s in apparel or boot deals with individual players or clubs. It’s a way of ensuring that the brand has the opportunity to match any third party offer.

“Usually a company gets the chance to negotiate a renewal during an exclusivity period and then if that offer is rejected the club can go to market for a set period of time. Then if a new bidder makes a better offer, the club has to take that back to the incumbent and give them the chance to match it.

“It’s not just about matching a certain figure financially. There are various commercial requirements and conditions that have to be met for it to qualify as a matching offer. One may be distribution and what, for example, Nike could offer in terms of their breadth of distribution channels globally.

“This is where the finer details of the deal become very important. For example, in sports shops around the country the visibility and the prominence of, for example, the Nike branding may be greater than the one given to New Balance because of the deals with particular sports retailers.

“Another important element is that commercial conditions may differ depending on whether a club has the autonomy to sell its merchandise in its own stores or around the world and the margins that are negotiated for different products.”

Jurgen Klopp’s side have worn New Balance shirts since 2015 with the club having previously worked with their affiliate company Warrior for the previous three seasons. The partnership has proved successful with last season’s home kit the highest selling in the club’s history.

As they wait for the legal dispute to be resolved, New Balance are pushing on with their preparations for next season. The Athletic understands that they have already designed and created all three kits for the 2020-21 campaign. However, whether they ever see the light of day remains to be seen.

Barcelona’s £100 million per season deal with Nike is the biggest in football followed by Real Madrid’s £98 million per season arrangement with Adidas.

In terms of the Premier League, Manchester United currently lead the way, pocketing around £75 million per season from Adidas. Next are Arsenal (Adidas, £60 million), Chelsea (Nike, £60 million) and Manchester City (Puma, £50 million).
“Some people believe football is a matter of life and death, I am very disappointed with that attitude. I can assure you it is much, much more important than that.” Bill Shankly
Shaq er forøvrigt meldt ude til imorgen, mens Keita er meldt klar til at spille igen. Måske det kan give Elliott chancen i morgen på Shaq’s plads ?
“Some people believe football is a matter of life and death, I am very disappointed with that attitude. I can assure you it is much, much more important than that.” Bill Shankly
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Fed klumme fra Kloppo - læs den !

Ingen med hjerte kan andet end at elske den mand, for nu at bruge hans egne ord om LFC.

Og Common Goal lyder som en dejlig konkret måde at sætte handling bag alle de flotte ord.
Det kan da hurtigt løbe op, når folk giver en procent af deres monsterlønninger, og mon ikke de klarer terminen alligevel...
Rene pokaler skinner bare flottere. Next season - måske også med Justice for 115...
Ærgerligt med Shaq, men fedt at Keita er tilbage. Glæder mig helt vildt til at se Brewster i aktion! Håber også, at vi får lov at se lidt til Van Den Berg eller Hoever samt Elliot.
Hvis Elliot kan holde snuden i sporet og have rette fokus samt arbejdsvillighed bliver han vild. Han må være tæt på den bedste 16-årige spiller jeg nogensinde har set.
Ja spændende spiller, håber han starter inde i aften. Kunne godt tænke mig, at høre “Bossen” peptalk i aften, når Ivan Drako = Bayern München, hvad mon MK så er ? :) Hold kæft det er sjovt, at Klopp havde brugt hele sin peptalk på, at snakke om Rocky og kun 2 Dortmund spillere kendte til filmen :)
“Some people believe football is a matter of life and death, I am very disappointed with that attitude. I can assure you it is much, much more important than that.” Bill Shankly
Lyder ikke til at en afgørelse er lige oppe over ift. kit supplier fra næste sæson, det er sgu lidt ærgerligt. Personligt krydser jeg fingre for Nike, deres pasform er second to none. Også noget federe designs end Adidas og New Balance IMO.

Med hensyn til CL kontra PRL er der, udover det økonomiske aspekt, vel også publicity-delen at tage højde for. Jeg vægter CL over PRL any day, alene fordi at hele verden sidder og ser den CL-finale. Alles øjne er rettet på de to hold der står i finalen, og det er helt sikkert noget der giver en kæmpe tilstrømning af nye fans. Det rører mig desuden ikke det fjerneste at høre på rivaliserende holds fans bræge op om, hvor længe siden det er, at Liverpool sidst har vundet PRL, og da slet ikke når de selv end ikke evner at kvalificere sig til CL, så bør man egentlig bare holde lav profil. De samme gamle taunts om Liverpool og PRL er blot et sidste desperat forsøg på at holde fast i, hvad der var engang. Det gør tydeligvist enormt ondt på selvforståelsen, at det hold de plejede at grine af, nu er blandt de 2-3 bedste hold i verden. En position de selv kun kan drømme om, 2 CL-finaler i streg siger alt. Jeg tager med glæde fem år mere uden en hjemlig titel, hvis det samtidigt betyder, at klubben forbliver en dominerende magtfaktor kontinentalt.
Annonce